[[plan it]] [[build it]] [[run it]]
Built with Emirati expertise
由阿联酋专业打造

Every founder needs an
operating system.

[[plan it]] [[launch it]] [[run it]] with real 2026 UAE numbers from Enmaa's 10 years [[800+ setups]]

[[free to use]] [[90 seconds]]
Pick your industry thefounder.ae/start
step 1 of 13Save & exit

Pick your industry

12 sectors tailored to UAE rules

Licenses + approvals thefounder.ae/start
step 12 of 13Save & exit

Licenses + approvals

Cafe license [[DED]] [[food safety]] [[civil defence]]

Build your team thefounder.ae/start
step 5 of 13Save & exit

Build your team

Your cafe needs these 4 roles

Cafe manager AED 8,500
Head barista AED 5,200
Server, x2 AED 7,800
Cashier AED 4,800
Monthly payroll
AED 26,300
verified 2026 numbers
two ways in

Where are you right now?

Pick the path that fits today [[you can switch later]]

starting out
I'm starting from scratch
"I have an idea [[what does it cost]]"

Walk through 13 questions. Get a full Year-1 cost breakdown [[break-even]] marketing plan [[supplier shortlist]] tailored to your sector and emirate.

  • Real cost per stage [[rent]] [[fit-out]] [[visas]] [[license]]
  • Break-even projection in months
  • Funding paths matched to your numbers
  • 100 AED to export the full plan as PDF
Start your business plan [[90 seconds, free]]
already running
I'm already operating
"What's leaking [[where can I grow]]"

Quick Business Snapshot [[your current operations in 8 inputs]] See sector benchmarks find leaks unlock the right agents and apps to fix what's broken.

  • Benchmarks vs UAE 2026 sector averages
  • Cost leakage map [[rent]] [[payroll]] [[supplier]]
  • Growth opportunities ranked by ROI
  • Direct line to a consultant at The Founder
Take the snapshot [[3 minutes, free]]
what you walk away with

Your full plan
ready in 90 seconds

[[real 2026 UAE numbers]] [[14 sections]] [[PDF to WhatsApp]]

The wizard takes your inputs and builds a complete plan. Big number, where money goes, when you break even, who your customers are, who funds you. First 4 sections are free. 100 AED unlocks the rest.

Big cost number with setup vs operating split
Where every dirham goes, 6 categories
Month-by-month break-even projection
Risks, competitors, personas, suppliers, funding
Where the money goes thefounder.ae/results
03 · the breakdown

6 categories

fit-out 35% equipment 22% rent 18% salaries 15%
When you break even thefounder.ae/results
04 · the projection

Month 14, 280 members

break-even month 14 M0 M9 M18
BE month14
members280
revenueAED 98K
Your plan · ready thefounder.ae/results
your plan is ready 13/13 stages

Premium gym, Dubai Business Bay. Year 1 needs:

AED 1.35M
setup AED 646K fit-out + equipment
y1 op AED 700K rent + salaries
break-even 280 members · month 14
+ 10 more sections
use first [[pay if you keep it]]

How the free plan works.

Full use of the tool. We charge only when you take the result with you.

1
Use the full tool [[free]]

Walk all 13 stages. Pick sector location team fit-out license banking. We compute your full Year-1 plan with real 2026 UAE numbers.

[[90 seconds]] phone OTP signup
2
See your plan [[2 pages free]]

First 2 pages of results [[your Year-1 number]] where the money goes. Page 3 onwards blurred behind the paywall until you export.

[[no time limit]]
3
Pay 100 AED [[get clean PDF]]

We send the full plan to your WhatsApp or email. No watermark. Editable. Shareable. Send to investors family or your consultant at The Founder.

[[one-time]] or apply to subscription
the numbers behind founders
10yrs
Enmaa Consulting in the UAE [[since 2016]]
800+
businesses set up across mainland and free zones
12
sectors tailored [[gym]] [[cafe]] [[law firm]] [[real estate]] more
~45days
average time from [[idea]] to [[license]] in any emirate
always free

7 tools founders actually use.

[[free]] [[full]] no trials

free
Business Snapshot
Diagnose your operating business in 8 inputs
free
Hiring Calculator
Salary visa gratuity per role at UAE medians
free
Funding Directory
10 gov programs 10 banks matched to your sector
free
Resource Library
Templates decks sample contracts UAE-native
free
Events Calendar
Dubai Abu Dhabi Sharjah events and pitch nights
free
Looking-for Board
Find a cofounder hire partner or supplier
When you outgrow free
10 AI agents pick up where the free tools stop. From AED 149/mo
when free isn't enough

10 agents. 3 jobs to do.

Each agent works overnight. You approve. They keep going.

[[plan it]]
Before you launch

Shape the idea validate it find the money.

Concept Studio
Sharpens your idea into pitch decks brand naming
Validation
Tests demand surveys MVPs customer interviews
Funding Navigator
Matches to grants banks investors drafts the pitch
[[build it]]
From license to launch

Files paperwork hires team builds awareness.

Setup
Trade license MOA approvals end-to-end
Hiring
Job posts CV screening MOHRE compliance contracts
Marketing
Drafts campaigns schedules posts A/B tests
[[run it]]
Day-to-day operations

Operations money customers connections.

Operations
SOPs supplier mgmt inventory tracking
Finance
Cashflow P&L scenario forecasts
CRM
Lead capture follow-ups retention NPS
Network
Warm intros via The Founder consultant network
your second brain

10 agents [[one brain system]]

Like Obsidian for your business [[every agent remembers what the others did]]

brain system your business Concept Studio [[plan it]] Validation [[plan it]] Funding Navigator [[plan it]] Setup [[build it]] Hiring [[build it]] Marketing [[build it]] Operations [[run it]] Finance CRM Network [[run it]] they all think together [[shared context]] one memory no copy-paste
[[one brain]] [[10 agents]] [[your business]]

When Hiring writes a job post it already knows your brand from Marketing. When Funding pitches investors it pulls the real numbers from Finance. No re-explaining your business to every tool. One memory across everything.

your business [[one desktop]]

Make it like a desktop but for running a UAE business.

Eight folders. Every app you need to actually run the business [[finance]] [[bookkeeping]] [[HR]] [[purchases]] [[CRM]] [[reports]] [[projects]] plus the Founder's HUB for direct consultant access.

  • Adapts to your stage [[starting]] or [[already operating]]
  • Agents work inside each folder no switching tools
  • WhatsApp-first [[Sunday to Thursday week]] aware
  • Founder tier = 4 apps Operator = all 7 + 3 seats
your business [[desktop]] thefounder.ae/home
Finances
Team
Customers
Operations
Growth
Compliance
Founder's HUB
Library
honest pricing

Free to try. Pay only when it's worth it.

No tricks no hidden fees. Upgrade when an agent saves you more than the price.

[[always free]]
Free
AED 0 forever

For planners and the curious full tool access.

  • Full business plan wizard
  • All 7 free utilities
  • Results page 2 pages visible
  • Phone OTP email signup
  • 1 saved plan
[[one-time]]
Export
100 AED / plan

Get your plan delivered via WhatsApp or email.

  • Clean PDF no watermark
  • Sent to WhatsApp or email
  • Editable shareable link
  • 100% credit toward subscription
  • One-time per plan
[[best value]]
Operator
AED 195 / month

For operating businesses with a small team.

  • Everything in Founder
  • Full OS all 7 apps
  • 3 seats (+AED 40 / extra seat)
  • WhatsApp integration
  • Priority support

need more AI than 100 actions / month?

Buy action packs. Top up anytime no commitment never expire.

AED 99 500 actions AED 299 2,000 actions AED 499 5,000 actions
[[humans + AI]]

Enterprise for serious operators

Everything in Operator plus a dedicated consultant at The Founder from Enmaa's senior team. Quarterly business reviews warm intros to investors and suppliers direct WhatsApp line custom dashboards.

AED 4,000+ / month
unlimited seats scoped per business
real founders [[real plans]]

From 800+ launched businesses.

Testimonial section will be filled with real Enmaa client quotes at launch.

add quote

"Real client quote here [[Enmaa client]] [[Emirati founder]] [[gym sector]]. Specific outcome (e.g., 'cut my setup time from 4 months to 6 weeks')."

AM
Founder Name
Sector [[Emirate]]
add quote

"Real client quote here [[F&B operator]] [[woman founder]] [[family business]] taking over from father, scaling outcome."

MK
Founder Name
Sector [[Emirate]]
add quote

"Real client quote here [[service business founder]] [[expat in UAE]] focusing on the visa/license clarity outcome."

HF
Founder Name
Sector [[Emirate]]
built with Emirati expertise [[since 2016]]

Ten years of UAE business setups distilled into software.

Enmaa Consulting has launched over 800 businesses across mainland free zones and DIFC/ADGM. Every cost license and sector benchmark in The Founder comes from that work. Real numbers from real setups refreshed quarterly.

800+
businesses launched
12
UAE sectors covered
~45 days
idea to license
7
emirates served
82%
Emirati client base
4.9 ★
Google reviews

Your UAE business starts here.

Answer 13 questions. Get a complete sector-tailored emirate-aware business plan with real 2026 numbers. [[ninety seconds]] zero signup until export.